When planning Christmas and winter holiday flavors, the ideal timeline is to announce them the week before Thanksgiving or immediately after Thanksgiving weekend. This captures customers right as they transition from Thanksgiving to Christmas planning, before the holiday rush becomes overwhelming. Preorders typically perform best when opened during the first week of December, with peak sales occurring between December 10–22. This timing aligns with when people are actively shopping for holiday treats and gifts. Popular seasonal items might include gingerbread loaves, peppermint chocolate bread, eggnog rolls, and rosemary-cranberry focaccia.
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